4 inch x 500 feet which is considered continuous on a roll Barcode Labels, Premium Direct Thermal, 8 inch OD, 3 inch core, sold and priced with 4 rolls per case. There is a small exposed liner on the edges for easy removal.

Premium refers to the top coating on these labels. A premium coating provides medium sensitivity with an all temperature freezer grade acrylic permanent adhesive. This product provides excelent image quality. Being topcoated allows for excellent results in most environmental conditions.  It is recommended that any direct thermal product be tested  in an end user application before ordering production quantities.