How to Order Labels

How To Place A Label Order

Do you own or work for a company that uses labels? Well almost every product on the planet these days has a label as well as a barcode or UPC code. If you sell physical products, you will need labels for those products. However, knowing what you need in a label might not be so easy to figure out, and with so many options and varieties how do you know what kind of label suits your company best? Well, this article will explain all the information you need to make ordering labels a little easier.

Before you pick up that phone or place that online order, there are a few basic label questions you’ll have to answer to get the label that is right for your company:
1) What size labels are you looking for, and in what quantity?
2) What material would you like your labels made out of? (Paper, Vinyl, Kimdura, Polyester etc)
3) If you are printing the labels yourself, what kind of printer will you be using? (Direct thermal, thermal transfer etc)
4) What will your labels be placed on?
5) What type of Adhesive would you like on your labels? ( Permanent, Removable, Tamper-Evident, Static Cling etc)
6) What will your labels be exposed to? (Water, Sunlight, Solvents, Dust, Outdoor Elements, Temperatures etc)
7) Will your labels be applied by machine or hand?
8) Are there any special directions for packaging? ( Shrink-wrap, drop shipping, core size, outside roll diameter etc)

All these key questions are vital to the ordering process, and knowing the answers to these questions can make ordering labels easy and fast, as well as providing a nice back round of the label business.

Now, you might be asking yourself, what do some of these words mean? Well there’s a lot of terminology in the label world, and to make your order process easier, this article will explain those key terms.

-Core: The inner diameter of a roll of labels, the standard core sizes are 1” and 3”. This is important, because many printers can ONLY print labels with a specific core size.
-Perforation: The liner is perforated between labels, allowing them to easily be torn from the roll.
-Single: Labels will be individually cut and stacked.
-Bleed: The ink will extend to the edge of the label, instead of a white border.
-Square cut: Known also as the “Kiss cut”, the labels will be cut exactly to size, with no liner around the label.

With this information in mind, hopefully the next time you are ordering labels you will feel confident that you know what you need out of your labels. For more information or to place an order for labels contact the experts at Labelrack today!

Custom Label Conferences

There have been two different conferences in Dubai and Turkey, where label converters debated if they considered themselves to be manufacturers of labels or service providers.

It was very surprising that the result showed over 90 percent of the converters gave their response as 'manufacturers'. This response proves why so many customers shop around to find a custom label manufacturer that cares. If converters want to maintain profitability and grow, this must change.

In today's increasingly competitive environment, the art of producing high-quality custom labels is no longer sufficient to differentiate you from your competitors. The label converter must become a consultant to his customer - the end user - offering expertise and services such as lean manufacturing or environmentally sustainable processes.

There are many label converters in the industry today who are thriving thanks to increasing their focus on service instead of simply manufacturing. It helps them win business and increases their profitability. Viewing yourself as a service provider when making custom labels for customers and not just a manufacturer will help earn and keep business in these trying times.

Many customers do not know exactly what they want when ordering labels. It just takes a few key questions from the converters sales team to uncover these issues and prevent a dissatisfied customer. That is the key to growth in this market.